aG blog

All That Data

Five years ago, I visited Top Ten Instructor Mike Malaska. Throughout the visit, I intended to show Mike the launch monitor and balance plate technologies aboutGolf was distributing …

John’s Favorite Commerical Installation

Last week I discussed a home installation that brought new opportunities to think outside the box, and now I will share a commercial installation that was equally challenging.

Survey Says …

Do you really know your customers? Do you know when their birthdays are? Left handed or right handed? Brand of equipment? Recording customers’ data and unique personal demographics can lead to incremental business with target-specific promotions and events.

Ball Flight on the PGA TOUR Simulator

The aboutGolf PGA TOUR Simulator is truly amazing. But, don’t take my word for it, watch the clip and see it for yourself.

The Ultimate Secrets to Balance, Timing and Control

In the previous two articles on balance, I discussed the physical components to balance and how they relate to the human body.

Today, we’re going to look at the actual application and execution of how to effectively employ balance in the golf swing.

Before unveiling the secret, let’s first redefine what balance is all about.

Three Powerful Indoor Golf Center Strategies No One Has Ever Applied

To succeed in the indoor golf center business, you have to “work smart,” be aggressive and pursue every opportunity to improve – just as in any business. To paraphrase the great Sam Walton, “Succeeding isn’t about being 100 percent better in one way, it’s about being 1 percent better in a hundred ways.”

What Mr. Walton means is that even if you have great people, a solid plan for managing tee times, excellent food service, a good advertising plan and a well-kept, pleasant physical environment, you’re only partway down the road to success.

Balance: A Golfer’s Greatest Asset & Biggest Challenge

Look at a golfer from 300 yards away and watch him take a swing.

You won’t be able to see his ball flight.

You won’t be able to see his path, plane or angle of attack.

You won’t be able to see the grip position, face angle or impact position.

However, generally, you can still assess a golfer’s ability, using the single most recognizable attribute visible from this macro view: BALANCE.

There is no greater indicator of overall playing ability or golfing prowess than the way a player is able to swing in balanced position.